A podcast by Gina Dunn

Morning cup of Brand Spark

Morning Cup of Brand Spark is your espresso-shot of resonance — now poured slower. In Season 2: The Mirror Conversations, brand strategist Gina Dunn sits down with founders, creators, and leaders over coffee to talk about the truths that burned them into who they are. No script

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Episodes: 30
Seasons: 2
Updated: May 14, 2026

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Hand-picked

Cover story · S02 · E107 · May 8, 2026

Ep 107 Nobody Loses the Plot Like an Expert

The most credibility-killing thing a founder can do isn't being unknown. It's being known for work that's three years old.This episode is about proof. Not the logo bar, not the "as seen…

Play episode 14 min Show notes

S02 · E106 · Apr 24, 2026

EP 106 Your Voice Isn’t the Problem. The Test Is.

A journalist recently flagged a client's quote as 100% AI-generated. The client is a professional writer. She wrote it herself.This episode is about what that story actually reveals: not a problem with…

Play episode 11 min Show notes

S02 · E105 · Apr 10, 2026

Ep 105 Brand as Mirror, Not Mask: The Framework

Most founders know something is off with their brand. They just can't name what.This episode is the framework. The Mirror, Not Mask model: what it actually means for your brand to be…

Play episode 16 min Show notes

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